
Grubhub
Harnessing the power of live music to build brand cultural authority
Tito’s Vodka was looking for a solution to canceled music festivals so our challenge was to build a digital concert series to celebrate the diversity of the country.
FTM created TIto’s “MADE TO ORDER”, a 4 episode series. Featuring an eclectic mix of DJ’s, emerging and established artists from each region along with regional chef pairings and mixologists, we created an owned franchise for Tito’s that will continue to evolve.